You searched for "aesthetics"

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Emirati aesthetics

The author presents an account of the role of aesthetic nurses in the United Arab Emirates (UAE). The current article is part of a series examining aesthetic nursing practices and cultural perceptions of beauty across the globe. An interesting report...

The Aesthetics Awards 2013

Last December saw the glamorous and eagerly awaited annual Aesthetics Awards, hosted at the Grange Hotel, and complete with winter wonderland atmosphere. A celebrity extravaganza emerged at the drinks reception, creating a vibe and first impression that the event could...

Non-surgical periocular aesthetics

The periocular region is the focal point of facial communication. Millimetre increments of change required to achieve bilateral symmetry and harmony can be difficult to achieve by surgical means only. Non-surgical aesthetic modifications offer a number of advantages in selected...

Male facial aesthetics

The author shares experience of treating aesthetic male patients, with discussion surrounding components of effective treatment strategies. Discussion is underpinned by current statistics for a global increase in the number of male patients seeking aesthetic treatments, ranging from laser, chemical...

Aesthetics and Functionality in Ear Reconstruction

Recent years have brought important refinements to the approach and techniques of functional and aesthetic ear reconstruction. Aesthetics and Functionality in Ear Reconstruction by R Staudenmaier is an excellent book providing concise but detailed overview on the state of the...

Facial aesthetics and orthognathic surgery

Most maxillofacial procedures have an aesthetic element. Reconstructive procedures and surgery to correct congenital abnormalities such as cleft lip have an obvious aesthetic impact. When making surgical incisions for access to the underlying facial skeleton consideration will be made to...

Cautions, contraindications and complications in aesthetics

All aesthetic practitioners will face complications during their career. It is therefore vital to be prepared. Dr Nestor Demosthenous provides a comprehensive guide to potential complications when treating patients with fillers. A complication during or following a treatment carried out...

The day to day running of an aesthetics clinic

With the booming aesthetics industry expected to continue growing at the rate of 10% per year, the move into setting up and running your own aesthetics clinic may seem increasingly tempting. PMFA News’ very own Victoria Smith takes you through...

Emerging trends in the aesthetics of rhinoplasty: from local to global

The concept of ‘beauty’ can be bewildering in its scope and variation through time and geographical location. As the aim of facial plastic surgery consists of restoration of form and function, the definition of beauty takes on immense importance. Although...

Discover the AMWC Aesthetics Medicine Awards winners

In collaboration with the Aesthetic Multispecialty Society (AMS), the 2025 AMWC Awards meticulously evaluated more than 1000 submissions hailing from 39 countries, contending for top accolades in categories across Best Products & Devices and Best Clinical Cases. Following an exhaustive...

The new era of advanced AI-powered aesthetics

“AI is the most powerful technology force of our time.” Jensen Huang, Nvidia CEO. The 101 on AI Artificial intelligence (AI) is set to redefine our social, economic and healthcare infrastructure. Artificial intelligence represents machine learning designed to be intuitive...

Men’s Aesthetics: A Practical Guide to Minimally Invasive Treatment

From the first chapter, this book is fully comprehensive in not only medical aesthetics but more specifically the finer details of how medical aesthetics differs between male and female patients, covering both non-surgical and surgical aspects. This book discusses male...