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IMCAS 2014 – Location, Location, Location

When it comes to planning a major international conference, location is almost as important as the programme on offer. This was evident in IMCAS 2014 delegates’ stated reasons for attending the conference this year; while 32% stated they came for...

Essentials of Aesthetic Surgery

Such a well written book, this is an absolute must for your reference collection. The demand for aesthetic surgery is rapidly growing and this book is a concise haven of knowledge not only for those training in plastics but also...

In conversation with Dr Benjamin Ascher (2019)

The PMFA Journal was delighted to chat to internationally renowned plastic surgeon Dr Benjamin Ascher for his thoughts on training and changes to the world of aesthetics. Dr Benjamin Ascher How have things changed since you first started working in...

An update from SIME

Since its founding in 1975 SIME (the Italian Society of Aesthetic Medicine) has always set goals revolving around research, study and the acquisition of knowledge in regards to aesthetic medicine. This includes ensuring the sharing of information with its members,...

Mindfulness tools in practice and why we need them

We hear a lot about how to manage our medical aesthetics businesses / private medical practices. Everyday there are at least five emails from social media marketing companies telling us how they can get us on the first page of...

How I Do It - Breast uplifts: how I do a mastopexy (or breast reduction) with or without implants

Summary and introduction A mastopexy is a breast uplift surgical procedure. It derives from the Greek for breast (mastos, meaning breast) and uplift (from the Greek pexis, meaning fixation). When we perform a mastopexy, we can perform the procedure on...

Mastering the art of lip rejuvenation

The author presents a sound overview of some of the most prevalent non-surgical techniques used for lip rejuvenation, capturing the challenges in treating a complex anatomical region, as well as the attention required to the surrounding areas; nasolabial region and...

How I Do It - Facial rejuvenation – treating sun‑damaged skin

It is reasonably easy for the medical professional to underestimate the impact of appearance on a patient’s quality of life. Sun-tanned skin is viewed as healthy and desirable, and overseas vacations offer almost guaranteed sunny days. Paradoxically, prematurely aged skin...

How I Do It - Otoplasty: Anterior scoring technique

Standard intraoperative preparation and draping is carried out. The ear is folded back and the intended antihelix (antihelical fold) is marked (Figure 1). Tattooing of the new antihelix, using a blue needle and ink, is done. It is inserted through...

Laser tattoo removal

The authors, experts in dermatologic laser surgery, provide us with a comprehensive review on the use of lasers for tattoo removal. The advanced development in laser devices that can be used for tattoo removal has helped patients and clinicians attain...

OPINION - From ethics to commerce: challenges faced by cosmetic practice for 2025 and beyond

Cosmetic medicine and surgery have seen remarkable and ongoing increases in popularity, reflecting advancements in medical technology and evolving societal norms based on, for example, social media, cultural expectations, and globalisation of beauty standards. Unlike with other medical specialties, these...

Perspectives on: Polyurethane covered breast implants

The manufacturer’s viewpoint: Myths, failures and the regulation of the modern breast implant. The modern day silicone breast implant industry was created with the Dow Corning prosthesis, first used in the USA in 1962. Since its introduction into the market...