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From clinician to creator: taking your brand to the next level through experience-based marketing

Woman with Plastic Surgery “addiction” on how it nearly destroyed her marriage (and her face) Huffington Post, 4 November 2015 Cosmetic Crisis Waiting to Happen BBC News, 23 April 2012 I was blinded by fillers: One woman’s horrifying story of...

British Foundation for International Surgery and Training

Two of the UK’s most innovative Plastic Surgeons, Barbara Jemec and Wee Lam, give a fascinating account of the work of BFIRST overseas and, perhaps most importantly, explain how you can get involved. The British Foundation for International Surgery and...

Looking unusual: what it’s like and how skin camouflage can help

Appearance matters, nowadays more than ever. We live in a global culture where a smooth, blemish-free and consistent complexion, symmetrical features and perfect teeth are highly prized and believed to be the passport to happiness and success. If you are...

A history of the Asia Pacific Burn Association

To accompany his Newsround report on the 12th APBC meeting in the October/November issue, Editor Andrew Burd shares the story of how the APBA was set up.

Is there a role for retrobulbar hyaluronidase in hyaluronic acid vascular embolism related vision loss?

This article has been verified for CPD. Click the button below to answer a few short questions and download a form to be included in your CPD folder. How should vascular occlusions be managed? The authors review the evidence on...

Perceptions and deceptions: a personal blog by the editor 4 July 2016

I would like to take this opportunity to share a blog with Chris Day and the other junior doctors to talk about ‘whistle blowing’ and what it means. Typically, it refers to people who “speak out of turn”, “wash the...

Letter from Hong Kong (21 April 2020)

The PMFA Journal co-editor Andrew Burd looks at the impact of SARS on plastic surgery in Hong Kong.

Letter from Hong Kong (6 January 2022)

So now we are entering the third year of this global pandemic. It is changing, evolving and is bringing out the very best and the very worst in humanity. Science and scientists have had a real bashing, but then who by? Quacks, aardvarks and gobbeldygooks. Looking back is looking forward.

Gross Negligence Manslaughter in Healthcare: The medico-legal dilemma (part 25)

Time out I am taking a time out because I want to go back to 2014. At that time there were no mandatory guidelines regarding the administration of procedural sedation in cosmetic practice in Hong Kong. Because of the call...

The role of the maxillo-facial surgeon in the management of skull base malignancy

Whilst ablative surgery remains the principal treatment option for head and neck malignancy, the skull base is the last frontier. The complex anatomy, supreme functionality of the brain, and varied pathology provokes many a detailed discussion in the multidisciplinary team...

In conversation with Professor Hesham Saleh

We were delighted to catch up with Professor Hesham Saleh, President of the European Academy of Facial Plastic Surgery, about his career. Can you tell us a little bit about what led you into the field of facial plastic surgery...

Laser safety – do you think you are safe?

The author explains the importance of proper qualifications and training to ensure both patients and practitioners are protected. Safety concerns For those working with lasers, safety must be everyone’s concern. We should all be checking equipment and safety glasses routinely,...